Posts tagged ‘ratings’

If the two best measurements of fan support are attendance and local television ratings, the Nets are not well-liked. Final ratings for local cable coverage of NBA games show the Nets have by far the lowest average rating of .45 households on YES Network broadcasts, only the Clippers rank remotely close, a 40.8% drop from last season, the second biggest drop to the Miami Heat’s plunge. Miami finished with the worst record in the NBA in a season of dysfunction that included the Shaquille O’Neal trade and an injury to Dwayne Wade.

New Jersey posted 641,921 in paid attendance, 78% of capacity at Izod Center. The only teams with lower capacity this season: Indiana (off-court problems, management turmoil, missed playoffs), Memphis (gave away their best player), Philadelphia (the only surprise - expect this to change next year), Minnesota (no KG, no fans), Charlotte (yet to field a good game), and Seattle (small problem with ownership). And when you watched the Nets, especially in the second half of the season, it’s evident the paid attendance numbers are a major embellishment over the actual attendance - though they are probably not alone in that.

Newark anyone?